Agentic web management
Website management for small marketing teams, run by AI agents and approved by you
Who it is for
Marketing leaders at companies of roughly 50 to 500 people whose website, content and search upkeep has outgrown the team: B2B services, financial services, insurance, healthcare services, and manufacturers or distributors with more to say than people to say it.
Your website is a second job nobody was hired for
A company site needs new content, fixes to old pages, and constant care so search engines and AI assistants describe the company correctly. On a small team that work lands on people who already have full jobs, so the site drifts: posts slow down, pages go stale, and the answers buyers get from AI assistants fall out of date.
How it works
- We set up the system around your site. Your voice, your topics, your approval rules and who signs off on what.
- Agents do the recurring work. They draft posts in your voice, check pages for broken links, stale facts and missing details, and prepare fixes.
- Everything arrives as a draft. Nothing publishes on its own. A named person on your team approves, edits or rejects each item.
- A person at Aero reviews the system with you. What shipped, what was rejected and why, and what to change. Every month.
Why the approval step is the product
Agents that publish on their own are fast until the first wrong claim goes live under your name. Agents that ask about everything get ignored. The design work is deciding what an agent may prepare, what a person must approve, and how a mistake is caught before a buyer sees it. That is the same judgment we bring to agentic products, applied to your website.
Proof and practice
We run our own website this way. Scheduled agents draft Field Notes articles into the site’s CMS three times a week, and none goes live until the founder approves it. The same system scans for press opportunities and prepares a brief for each workstream every morning.
Related services
Website design and development, built for AI search
We design and build websites on a modern content management system, written and structured so search engines and AI assistants can read, trust and cite them. Every site is built to be run after launch, by your team or by agentic web management.
Brand strategy for people and machines
Your brand now has to resonate with people and register with machines. We build the operational skills and AI workflows that carry your brand consistently through every touchpoint, from your product and site to social and AI answer engines.
Agentic product design
Software where AI agents act for your users, with the approvals and recovery paths that make it trustworthy.
FAQ
Common questions
What is agentic web management?
Website management in which AI agents do the recurring work, such as drafting content, checking pages and keeping search details current, while a person on your team approves every change before it goes live.
Does anything publish without our approval?
No. Every post, fix and update arrives as a draft, and a named person on your team approves it. Deciding what needs approval is part of the setup.
How is this different from a website maintenance retainer?
A retainer buys hours of someone working through tickets. Here, agents do the recurring work continuously and your team spends its time deciding, not producing.
What does our website need for this to work?
A modern content management system that supports drafts and approvals. If your site is not on one, the first step is a rebuild, and Aero designs and builds websites for exactly this.
Does Aero use this itself?
Yes. Aero's own site and articles run on this system, and nothing publishes without the founder's approval.
See whether agentic web management fits your team
Book a 15-minute fit call.